$0 to $100K:  Transform Your Passion into a Sustainable 6-Figure Photography Business

Join the waitlist

Quit the hustle.  Ditch the day job. 
Design a business that funds your life.


Coming April 2025

🔥 Get on the Waitlist Now

This is the only business course designed specifically for photographers who want to go full-time - without burnout, guesswork, or undercharging.

As seen on...

This course is for photographers who want to:

✅ Turn their side hustle into a sustainable career
✅ Replace their 9–5 income (and then some)
✅ Create more time for family, rest, and life
✅ Market like a pro — without selling their soul
✅ Finally feel confident about pricing and profit

 

What if you had a clear roadmap to your first $100K?

We focus on what actually matters — not fluff or theory. You’ll leave this course with a real plan, clear pricing, and a marketing strategy that works.

In this course, you’ll learn how to:

  • Build a simple business plan that supports going full-time

  • Create a marketing strategy that consistently brings in clients

  • Price your services profitably — weddings, portraits, commercial

  • Know exactly when it’s time to quit your day job

  • Set up funnels that bring in leads on autopilot

  • Respond to inquiries in a way that gets replies (not ghosted!)

  • Prioritize the work that moves the needle — not busy work

  • Stay organized with tools that keep your business on track

  • Keep more of your money and move toward financial independence

The 5-P Framework

This course walks you through the exact system I used to go full-time, grow, and scale.

Module 1:  Planning

Create your Big Picture Strategy (BPS) - a roadmap to full-time success

Module 2:  Pricing

Structure your pricing for profit across different market segments

Module 3:  Promotion

Build a marketing plan that attracts your dream clients, consistently

Module 4:  Priorities

Identify your highest-value tasks and ditch the distractions

Module 5:  Profit Retention

Learn how to keep your money, build savings, and reduce stress

🎁 Bonuses & Worksheets That Move You Forward

This course isn’t just information — it’s built to help you take action and get results. Every module includes beautifully designed worksheets to guide you step by step, so you’re not just learning — you’re building your business as you go.

You’ll also get exclusive bonuses designed to make the business side of photography easier, faster, and less overwhelming.

Included with your enrollment:

Pricing Calculator — Run real numbers based on your market, cost of doing business, and income goals
Business Plan Template — No blank pages; just plug in your vision and get clarity
Marketing Plan Builder — Map out your content, goals, and funnels on one clean page
Inquiry Response Scripts — Know exactly what to say (and what not to) so you don’t get ghosted
Lead Tracking Spreadsheet — Stay organized and follow up with every potential client

📂 Downloadable. Printable. Actionable.
Everything is yours to keep and reuse as your business grows.

💳 This Course Pays for Itself (Fast)

 

When enrollment opens, you’ll be able to join for:
✅ One payment of $697
OR
✅ 3 monthly payments of $249

That’s less than the profit from one well-priced session
— and you'll learn how to book dozens more.

✨ Waitlist Bonus
Waitlist members will get first access — and may be eligible for exclusive bonuses or early bird perks.
🛡️ 30-Day Risk-Free Guarantee
Join the course, try the first module, and if you don’t love it, just let us know within 30 days for a full refund.

💥 Waitlist-Only Bonus

Join the waitlist today and unlock a free bonus module available only to early enrollees:

🎯 “How to Know When You’re Ready to Go Full-Time”

Includes a Financial Readiness Checklist and Step-by-Step Transition Timeline so you can plan your exit from your day job with confidence — not panic.

📌 Only available to those on the waitlist before enrollment opens in April 2025.

Why I Created this Course

 

Hi, I’m Jane — and I’ve walked this exact path.

I saw too many talented photographers go broke doing what they love. Undercharging. Overworking. Stuck in day jobs. Drowning in editing. No plan. No profit.

It doesn’t have to be that way.

With an MBA and 9 years in corporate marketing, I built a photography business that brings in nearly $400K annually — all while raising a family, staying local, and actually enjoying my life.

Now I help other photographers do the same — starting with hitting that first $100K milestone.

Let’s build your business the smart way — so you can thrive doing what you love.

What this course helped me achieve

 

✔ Built a photography business with nearly $400K in annual revenue
✔ Stopped working nights and weekends (unless I’m shooting)
✔ Paid off debt, learned to invest, saved for retirement, and funded my kids’ college
✔ Created a flexible schedule and stayed involved in my boys’ lives
✔ Photographed the NY Mets for 12 years + Time 100 Most Influential People
✔ Hired my husband full-time into the business

You can build a business that supports your life, not the other way around.

 

Is This Course Right for You?

This course was designed for photographers who are ready to stop spinning their wheels and start building a business that actually works — financially and emotionally.

It’s a great fit if:

✅ You’re still relying on your day job for stability
✅ You’re not making ends meet, living paycheck to paycheck
✅ You work hard but never seem to get ahead
✅ You’re editing photos at night and feeling burnt out
✅ You feel disorganized or overwhelmed
✅ You’re unsure how to price or market effectively
✅ You want a clear plan that leads to real income
✅ You want to control your hours and income
✅ You want more time for family, hobbies, and rest
✅ You want to book more clients with less hustle
✅ You want to eliminate busywork and make more in less time
✅ You want a business that grows — and a life you love


 

 

 

 

This course is probably not for you if:

🚫 You’re looking for a magic wand — this requires real work
🚫 You’re not ready to spend time reflecting, planning, and taking action
🚫 You expect overnight results — building a business takes time and consistency

If you're willing to do the work, I’ll show you what to do and how to do it.


 

About Your Instructor - Jane Shauck

Hi, I'm Jane — a photographer with a passion for business, marketing, and helping creatives succeed.

MBA from Boston College.
Marketing degree from UF.
20 years in photography.
Over 200 weddings. 500+ portraits.
Published in Time, Forbes, Cosmo, Martha Stewart Weddings, and more.
Past President of CT ASMP. PDN Faces and ASMP Best of Winner.
Founder of IRIS Photography, Jane Shauck Photography and Let’s Talk Business with Photojane.

Client List:

SportsNet NY / Xerox / The Hartford / Virtus / The NY Mets / GE / Danaher / Baird / UConn Men & Women's Basketball

Boehringer Ingelheim / Veeder Root / Time Inc. / M&T Bank / Dept. of Homeland Security / Cummins / Barron's

Cosmopolitan / Forbes Magazine / Marie Claire / Walmart / Swarovski / Trinity Health / Maclean's

O, The Oprah Magazine / Real Simple / Town & Country / L'Oreal Professional / Coastal Living / TIME Magazine / UPS

Frequently Asked Questions

✨ Get on the Waitlist Now - Course Opens April 2025✨